The course combines a professional degree with immersion in another language and culture, enhancing professional training and career options. This combined degree seeks to augment the value of public communication by broadening awareness and understanding of another language and culture.
International perspectives on public relations and advertising enable UTS graduates to transcend national barriers and be competitive in a global environment.
Career options include public communication professionals, in Australia or living and working outside Australia. Career options are also enhanced by international experience, making students more adept at international and cross-cultural professional practice.
Admission to the combined degree is on merit according to the admissions policy for the Bachelor of Arts in Communication (C10098). There is a range of entry levels to the various Language and Culture programs. Students are admitted to the International Studies program with no guarantee of entry to a specific major, although every effort is made to meet students' preferences.
The Faculty of Humanities and Social Sciences has introduced a variation of the inpUTS Scheme as it applies to certain prospective students applying for any of the Bachelor of Arts in Communication courses. Further details on this scheme can be found online at:
HSC English and computer literacy (i.e. word-processing skills and familiarity with other applications). There are no prior language requirements, except for programs within the Heritage major.
The Faculty has established recognition of prior learning packages with the following institutions for the courses listed:
This course is offered on a five-year, full-time basis.
Students spend their fourth year of study at a university overseas.
A total of 240 credit points is allocated to this combined degree course: 144 credit points to the Communication degree and 96 credit points to the International Studies component.
The Bachelor of Arts in International Studies requires undergraduates to study a major – a region or country – over a minimum of three years.
The Bachelor of Arts in International Studies is not offered as a separate degree but is completed only in combination with the professional degree program.
STM90387 Core 100-level disciplinary subjects | 36cp | |
STM90381 Core subjects | 36cp | |
CBK90019 200/300-level Disciplinary choice | 8cp | |
CBK90451 Professional choice: Public Communication | 32cp | |
CBK90251 Electives | 32cp | |
CBK90005 Country major choice | 96cp | |
Total | 240cp |
Example programs for each of the two possible streams for a student commencing in Autumn semester are given below with the Germany major as the International Studies major. Other countries may be chosen from the list of majors in CBK90005; the program has the same structure but with subjects specific to the chosen country major.
Public Relations stream | ||
Year 1 | ||
Autumn semester | ||
STM90387 | ||
50105 Communication and Information Environments | 6cp | |
50107 Rethinking Culture | 6cp | |
50109 Power and Change in Australia | 6cp | |
STM90381 | ||
50118 Public Communication Processes | 6cp | |
Spring semester | ||
STM90387 | ||
50106 Media, Information and Society | 6cp | |
50108 Contemporary Cultures | 6cp | |
50111 Colonialism and Modernity | 6cp | |
STM90381 | ||
50495 Research and Writing for Public Communication | 6cp | |
Year 2 | ||
Autumn semester | ||
CBK90005 | ||
8cp | ||
97601 German Language and Culture 1 | 8cp | |
STM90381 | ||
50480 Conceptual Frameworks for Public Communication | 8cp | |
Spring semester | ||
STM90381 | ||
50125 Communication and Audience | 8cp | |
CBK90005 | ||
97602 German Language and Culture 2 | 8cp | |
Select 8 credit points of electives | 8cp | |
Year 3 | ||
Autumn semester | ||
STM90363 | ||
50159 Public Relations Principles | 8cp | |
CBK90005 | ||
97603 German Language and Culture 3 | 8cp | |
Select 8 credit points of electives | 8cp | |
Spring semester | ||
STM90363 | ||
50160 Public Relations Strategies | 8cp | |
CBK90005 | ||
976421 Contemporary Germany | 8cp | |
97604 German Language and Culture 4 | 8cp | |
Year 4 | ||
Autumn semester | ||
CBK90005 | ||
977420 In-country Study 1: Germany | 24cp | |
Spring semester | ||
CBK90005 | ||
978420 In-country Study 2: Germany | 24cp | |
Year 5 | ||
Autumn semester | ||
STM90381 | ||
50483 Strategic Organisational Communication | 8cp | |
STM90363 | ||
50499 Public Relations Contexts and Applications | 8cp | |
Select 8 credit points of electives | 8cp | |
Spring semester | ||
CBK90019 200/300-level Disciplinary choice | 8cp | |
STM90363 | ||
50650 Public Relations Professional Practice | 8cp | |
Select 8 credit points of electives | 8cp | |
Advertising stream | ||
Year 1 | ||
Autumn semester | ||
STM90387 | ||
50105 Communication and Information Environments | 6cp | |
50107 Rethinking Culture | 6cp | |
50109 Power and Change in Australia | 6cp | |
STM90381 | ||
50118 Public Communication Processes | 6cp | |
Spring semester | ||
STM90387 | ||
50106 Media, Information and Society | 6cp | |
50108 Contemporary Cultures | 6cp | |
50111 Colonialism and Modernity | 6cp | |
STM90381 | ||
50495 Research and Writing for Public Communication | 6cp | |
Year 2 | ||
Autumn semester | ||
CBK90005 | ||
8cp | ||
97601 German Language and Culture 1 | 8cp | |
STM90381 | ||
50480 Conceptual Frameworks for Public Communication | 8cp | |
Spring semester | ||
CBK90005 | ||
97602 German Language and Culture 2 | 8cp | |
STM90381 | ||
50125 Communication and Audience | 8cp | |
Select 8 credit points of electives | 8cp | |
Year 3 | ||
Autumn semester | ||
STM90362 | ||
50497 Advertising Principles and Production | 8cp | |
CBK90005 | ||
97603 German Language and Culture 3 | 8cp | |
Select 8 credit points of electives | 8cp | |
Spring semester | ||
STM90362 | ||
50498 Advertising Creative Strategies | 8cp | |
CBK90005 | ||
97604 German Language and Culture 4 | 8cp | |
976421 Contemporary Germany | 8cp | |
Year 4 | ||
Autumn semester | ||
CBK90005 | ||
977420 In-country Study 1: Germany | 24cp | |
Spring semester | ||
CBK90005 | ||
978420 In-country Study 2: Germany | 24cp | |
Year 5 | ||
Autumn semester | ||
STM90381 | ||
50483 Strategic Organisational Communication | 8cp | |
STM90362 | ||
50651 Strategic Brand Advertising | 8cp | |
Select 8 credit points of electives | 8cp | |
Spring semester | ||
CBK90019 200/300-level Disciplinary choice | 8cp | |
STM90362 | ||
50652 Advertising Professional Practice | 8cp | |
Select 8 credit points of electives | 8cp |
Public Relations Institute of Australia; International Advertising Association
Further information on the Communication component is available from the Faculty Student Centre on:
Further information on the International Studies program is available from the Institute on: