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C04261v1 Master of Business in Marketing Extended

Award(s): Master of Business in Marketing (MBus)
CRICOS code: 077379F
Commonwealth supported place?: No
Load credit points: 96
Course EFTSL: 2
Location: City campus

Overview
Career options
Admission requirements
Credit recognition
Course duration and attendance
Course structure
Course completion requirements
Articulation with UTS courses
Professional recognition
Other information

Overview

The Master of Business in Marketing provides the opportunity for students to extend their knowledge in the areas of communications, sales management, the development and introduction of new products, business-to-business marketing, technology and marketing, as well as the legal constraints on and the ethical implications of marketing in Australia.

The marketing program provides contemporary theoretical marketing knowledge and the practical skills required for superior performance in Australian and international markets. The additional elective subject choices provide an opportunity to specialise more deeply in the marketing discipline and to further enhance students' skills, professional practice, specialist knowledge and capabilities.

Career options

Career options include management-level positions in industry or government.

Admission requirements

Applicants must have completed a UTS recognised bachelor's degree, or an equivalent or higher qualification, or submitted other evidence of general and professional qualifications that demonstrates potential to pursue graduate studies.

If the previous qualification is not in a related field, applicants require a minimum of two years' relevant work experience. Applicants with a relevant graduate certificate must have completed it with at least a credit average.

The English proficiency requirement for international students or local applicants with international qualifications is: Academic IELTS: 6.5 overall with a writing score of 6.0; or TOEFL: paper based: 550-583 overall with TWE of 4.5, internet based: 79-93 overall with a writing score of 21; or AE5: Pass; or PTE: 58-64; or CAE: 58-66

Eligibility for admission does not guarantee offer of a place.

International students

Visa requirement: To obtain a student visa to study in Australia, international students must enrol full time and on campus. Australian student visa regulations also require international students studying on student visas to complete the course within the standard full-time duration. Students can extend their courses only in exceptional circumstances.

Credit recognition

Students may be granted a maximum of eight subject exemptions, of which four core subjects may be approved from prior undergraduate study.

Course duration and attendance

The course is two years of full-time or four years of part-time study.

Course structure

The course totals 96 credit points and consists of a combination of core subjects, specialised streams and elective subjects.

Course completion requirements

21878 Organisational Dialogue: Theory and Practice 6cp
24730 Marketing Strategy 6cp
24710 Buyer Behaviour 6cp
24734 Marketing Management 6cp
24720 Marketing Research 6cp
24790 Business Project: Marketing 6cp
CBK90635 Marketing streams 24cp
CBK90889 Electives (MBus Marketing Extended) 36cp
Total 96cp

Articulation with UTS courses

This course is part of an articulated program comprising the Graduate Certificate in Marketing (C11039), the Graduate Diploma in Marketing (C07031) and the Master of Business in Marketing (C04067).

Professional recognition

Completion of this course meets the educational requirements for Professional Postgraduate Diploma in Marketing entry point to the Chartered Institute of Marketing (CIM).

Other information

Further information is available from UTS: Business on:

telephone +61 2 9514 3660
email
business@uts.edu.au
www.business.uts.edu.au/pg