C11039v4 Graduate Certificate in Marketing
Award(s): Graduate Certificate in Marketing (GradCertMktg)CRICOS code: 020216G
Commonwealth supported place?: No
Load credit points: 24
Course EFTSL: 0.5
Location: City campus
Overview
Career options
Admission requirements
Course duration and attendance
Course structure
Course completion requirements
Articulation with UTS courses
Other information
Overview
The Graduate Certificate in Marketing introduces some of the key dimensions of marketing and is designed for those requiring a general understanding of marketing principles.
This course provides contemporary theoretical marketing knowledge and the practical skills required for superior performance in Australian and international markets.
Career options
Career options include management-level positions in industry or government.
Admission requirements
Applicants must have completed a UTS recognised bachelor's degree, or an equivalent or higher qualification, or submitted other evidence of general and professional qualifications that demonstrates potential to pursue graduate studies.
If the previous qualification is not in a related field, applicants require a minimum of two years' relevant work experience. Applicants without a degree require eight years' full-time relevant work experience and evidence of a general capacity to undertake tertiary education.
The English proficiency requirement for international students or local applicants with international qualifications is: Academic IELTS: 6.5 overall with a writing score of 6.0; or TOEFL: paper based: 550-583 overall with TWE of 4.5, internet based: 79-93 overall with a writing score of 21; or AE5: Pass; or PTE: 58-64; or CAE: 58-66
Eligibility for admission does not guarantee offer of a place.
International students
Visa requirement: To obtain a student visa to study in Australia, international students must enrol full time and on campus. Australian student visa regulations also require international students studying on student visas to complete the course within the standard full-time duration. Students can extend their courses only in exceptional circumstances.
Course duration and attendance
The course can be completed in one semester of full-time or one year of part-time study.
Course structure
The course comprises 24 credit points of study, made up of four subjects.
Course completion requirements
| 24710 Buyer Behaviour | 6cp | |
| 24720 Marketing Research | 6cp | |
| 24730 Marketing Strategy | 6cp | |
| 24734 Marketing Management | 6cp | |
| Total | 24cp |
Articulation with UTS courses
This course is part of an articulated program comprising the Graduate Certificate in Marketing, the Graduate Diploma in Marketing (C07031), and the Master of Business in Marketing (C04067).
Other information
Further information is available from UTS: Business on:
telephone +61 2 9514 3660
email business@uts.edu.au
www.business.uts.edu.au/pg
