SMJ08131 Advanced Advertising
Note: Only students undertaking the Marketing major may undertake this sub-major.
This sub-major provides specialised study in advertising management, developing hands-on experience in applying the principles and best practices that underlie contemporary advertising.
Completion requirements
| 59330 Advertising Practice | 6cp | |
| 24510 Advertising Research | 6cp | |
| 59333 Advertising Strategies | 6cp | |
| Select one of the following: | 6cp | |
| 24604 Project in Advertising | 6cp | |
| 24430 Applied Project | 6cp | |
| Total | 24cp |