27778 Innovative Services Management

6cp
Postgraduate

This subject explores the nature of innovation and entrepreneurship in service industries. It examines creative management theories and applications of entrepreneurial and innovative thinking, activity and advocacy for change within specific industry organisations. Students work on case studies to develop an understanding of the challenges facing specific organisations and their ability to move through a life cycle from new entrant, maturity and decline to reinvention. This includes examining skills in identifying, harnessing and further developing resources from public and private sources, as well as developing appropriate products and services for trading. Students develop a business case approach for investment in an innovative or entrepreneurial product or service within a specific service organisation.

Detailed subject description.

Fee information

2008 contribution for post-2008 Commonwealth-supported students: $1,062.38
Note: Students who commenced prior to 1 January 2008 should consult the Student contribution charges for Commonwealth supported students
Not all students are eligible for Commonwealth Supported places.

2008 amount for undergraduate domestic fee-paying students: $2,346.00

Note: Fees for Postgraduate domestic fee-paying students and international students are charged according to the course they are enrolled in. Students should refer to the Annual Fees Schedule.

Subject EFTSL: 0.125

Access conditions

Note: The requisite information presented in this subject description covers only academic requisites. Full details of all enforced rules, covering both academic and admission requisites, are available at Access conditions and My Student Admin.