SMJ08197 Marketing Principles

This sub-major is only available to students in the Bachelor of Science in Information Technology (C10148), Bachelor of Arts in Architecture (C10004), Bachelor of Property Economics (C10007), Bachelor of Design in Industrial Design (C10053), Bachelor of Design in Fashion and Textiles (C10055), Bachelor of Design in Interior Design (C10057), Bachelor of Design in Visual Communication (C10059), and Bachelor of Construction (C10214).

Completion requirements

24108 Marketing Foundations 6cp
24202 Consumer Behaviour 6cp
Select 12 credit points from the following options: 12cp
24220 International Marketing6cp 
24205 Business Marketing6cp 
24306 Marketing of Services6cp 
Total 24cp