87669 VC Technology: Digital Photo Media
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UTS: Design, Architecture and Building: DesignCredit points: 6 cp
Subject level:
Undergraduate
Result type: Grade and marksRequisite(s): 87333 VC Technology: Typography, Text and Form AND 87443 VC Project: Typography in Context
Handbook description
This subject explores the short history and practice of photo-based digital montage with particular reference to beliefs about what is real. The relationship between 'photographic' and constructed imagery is investigated. Advanced Photoshop manipulation techniques, as well as topics relating to input and output devices and resolution, are covered. Students are encouraged to reflect analytically on their practice and to experiment. Whenever possible, projects are introduced that require students to integrate language and image in multimedia or other presentations, and to collaborate in research.
Subject objectives/outcomes
Research:
- quality of analysis of current digital photo media
- understanding of important technical issues.
Concept:
- development of concepts appropriate for digital photo media.
Process:
- progression of the work through explicit stages of the design and production process.
Communication:
- quality of viewer engagement apparent within the work presented
- ability to communicate ideas through oral and visual presentation skills.
Professionalism:
- professional approach to timing and deadlines
- rofessional approach to the ‘self learning’ of appropriate software
- attention to design detail in the work produced.
Contribution to course aims and graduate attributes
This subject makes a major contribution as it encourages flexibility and self directed learning by enabling students to develop their knowledge and skills and design, process and apply ideas within photo-imaging technologies to produce highly original and effective visual communicaiton at a highly professional level.
Teaching and learning strategies
Weekly sessions of 3 hours tutorial/computer classes. Student experientially achieve an advanced level of knowledge and expertise through a self directed choice of photo-imaging specialisation. Projects are briefed and supported by lectures; guest presentations; case studies and external visits as required. Students are supervised by lecturers in photographic studio with access to processing and production technologies in relevant media workshops and laboratories.
Content
In this subject students will be exploring the capabablilites of digital imaging programs and how this technology has affected recent visual styles. Students will be asked to research in written form (supported by visuals) how graphic styles and imagery have evolved in recent times as a result of this technology. Students will also generate their own series of visuals in response to the theme “The Evolving Image”
Assessment
Assessment Item 1: Illustrated research plus Concept Brief proposal for assessment 2.
Objective(s): | 1,3,6,7 |
Weighting: | 35% |
Assessment Item 2: Final Presentation of 'Evolving Image' series - Oral and Visual presentation to class explaining process and product
Objective(s): | 2 to 9 |
Weighting: | 65% |
