58125 Creative Information Design
UTS: Communication: Journalism Information and Media LearningCredit points: 8 cp
Result Type: Grade, no marks
Handbook description
This subject introduces students to the principles of creative information design: audience analysis, contextual writing, colour, typography and layout. Students design, create the content and produce for selected clients useful information products in a range of digital and non-digital formats and media. The design process introduces students to creative problem-solving, collaborative work practices and the principles of usability and self-assessment. Students begin the development of their course-wide ePortfolio which contains examples of work such as specialised written texts, brochures, images and webpages.
Subject objectives/outcomes
At the end of this subject students will be able to:
- explain the theories and principles of information design
- communicate through a variety of formats, including writing for specific audiences, contexts, purposes and applications
- design and edit communications and creative expression
- apply relevant technologies and creative problem solving to information design problems
- collaborate in team-based work practices
- set goals and learning objectives within a course-wide professional portfolio
- reflect constructively on their learning.
Contribution to graduate profile
This subject makes a major contribution to the students' capacity to apply their knowledges and skills in user-centered and contextual design in order to communicate through writing and designing information products. In addition it contributes to the students' capacities for reflection, to inquire critically, work collaboratively and evaluate their own work.
Teaching and learning strategies
Teaching strategies will strive to promote interactive learning and to foster exploration extending beyond the classroom. The weekly program will involve lectures, group discussions, collaborative workshops and computer laboratory sessions to develop the technical skills necessary for completion of assignments. Students will be using industry-standard technologies that enable them to create diverse types of information products which contain text and image formats. Active participation at all stages will be essential for successful completion of this course. Students will be expected to prepare for class discussions, using readings and computer exercises as required. Participation on the subject's UTS Online community for discussions and collaborations will also be a significant component of the program.
Content
- client needs analysis through tools and techniques such as persona, scenarios, task and process analysis
- creating textual content — how to adjust writing to specific audiences; how the organisational structures and writing style affect audiences; editing in a variety of situations, including collaborative editing
- image creation and manipulation
- basic HTML and web design skills.
- lifelong learning and professional portfolio development
Assessment
Assessment item 1: Writing wiki
Objective(s): | a, b, c, e, g |
Weighting: | 30% |
Task: | To complete a number of short writing tasks for specific audiences and/or purposes. Students are to select ONE of their writing tasks to place in the writing wiki along with a brief (400-500 words) evaluative document outlining the reasons for its choice. Working in small groups, each of the group's items is to be edited according to a set of criteria, thus producing a final piece of writing, along with a brief document (400-500 words) reflecting on the editing process and the effectiveness of collaborative editing. |
Assessment criteria: |
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Assessment item 2: Design of a print-based information product
Objective(s): | a, b, c, d |
Weighting: | 40% |
Task: | To plan, design and create an appropriate information product for a specific client. Using industry-standard desktop publishing software, the student will create both the textual and image content for this product, which must meet a basic professional standard. The information product must be accompanied by a brief (400-500 words) document evaluating the usability of a similar print product; a planning document that gives a client needs analysis, and production timeframe; and a report (1000 words) rationale for all decisions concerning the format of the product, its design and usability to meet the client's information needs. |
Assessment criteria: |
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Assessment item 3: Professional Portfolio
Objective(s): | a, b, c, d, f, g |
Weighting: | 30% |
Task: | To create an interface to an e-portfolio using basic web design tools and techniques, and to populate the portfolio with work created in this subject. The interface will reflect relevant categories and sections for the material, with contextual links to the content, which must include all work for this subject. Included in the e-portfolio must be a well-designed report (1000 words) that sets out the student's course-wide goals and objectives and evaluates his//her learning processes and achievements in this subject. |
Assessment criteria: |
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Minimum requirements
Attendance is essential in this subject. Classes are based on a collaborative approach which involves workshopping and interchange of ideas. Students are required to attend a minimum of ten classes.
To pass in this subject, students must submit all components of assessment and reach a satisfactory level overall.
Indicative references
Barrett, H.C. (2007). 'Researching electronic portfolios and learner engagement: the REFLECT initiative', Journal of Adolescent and Adult Literacy, vol. 50, no.6, pp: 436-449.
Beyer, H. and K. Holtzblatt (1998). Contextual design: defining customer-centered systems. San Francisco, Calif., Morgan Kaufmann Publishers.
Brown, D.M. (2007). Communicating design: developing Web site documentation for design and planning, Peachpit Press, Berkeley, Calif.
Candy, P.C. (2000). 'Reaffirming a proud tradition: universities and lifelong learning', Active Learning in Higher Education, vol.1, no.2, pp: 101-125.
Coe, M. (1996). Human factors for technical communicators. New York, Wiley
Cooper, A. & Reimann, R. (2003). About face 2.0: the essentials of interaction design, Wiley, Indianapolis.
Dillon, A. (2003). Designing usable electronic text, 2nd edn, Taylor & Francis, New York.
Dumas, J.S. & Redish, J.C. (1999). A practical guide to usability testing, intellect, Exeter.
Garrett, J.J. (2003). The elements of user experience: user-centered design for the Web, American Institute of Graphic Arts, New York.
Hackos, J.T. & Redish, J.C. (1998). User and task analysis for interface design, Wiley, New York.
Hix, D. & Hartson, H.R. (1993). Developing user interfaces: ensuring usability through product & process, Wiley, New York.
Horn, R.E. (1998). Visual language: global communication for the 21st century, MacroVU, Bainbridge Island, Wash.
Jacobson, R. (ed.) (1999). Information design, MIT Press, Cambridge, Mass.
Lidwell, W., K. Holden, et al. (2003). Universal principles of design. Gloucester, Mass, Rockport Publishers, Inc.
Nielsen, J. (2000, Designing Web usability: The practice of simplicity, New Riders, Indianapolis (Ind).
Norman, D.A. (1988, 1990). The design of everyday things, Doubleday, New York.
Pettersson, R. (2002). Information design: an introduction [electronic book]. Philadelphia, John Benjamins Pub. Co.
Schriver, K.A. (1997). Dynamics in document design, Wiley Computer Pub., New York.
(2002). Style manual for authors, editors and printers. Milton, Qld., John Wiley & Sons. Tufte, E.R. (1990). Envisioning information, Graphics Press, Cheshire, Conn.
Walker, S. (2001). Typography and language in everyday life: prescriptions and practices, Longman, New York.
Watson, D. (2003). Death sentence : the decay of public language, Random House Australia, Milsons Point, N.S.W.
Wyrick, J. (2008). Steps to writing well: with additional readings, Thomson/Wadsworth, Boston
Zinsser, W. (2001)., On writing well : the classic guide to writing nonfiction (7th ed). New York, NY, Quill.
