27166 Tourism Management Project 2

Subject level: Undergraduate

Handbook description

This subject, in conjunction with the prerequisite subject, acts as a capstone subject for the Bachelor of Management in Tourism (C10040 or C10044), and as such brings together knowledge and skills developed throughout the course. Students carry through the activities outlined in the research proposal they prepared in the prerequisite subject, with the aim of solving a selected tourism management problem on behalf of an industry client. Students may work on this project either individually or in pairs.

Subject objectives/outcomes

On successful completion of this subject students should be able to:

1. Demonstrate a satisfactory rate of progress in the achievement of project objectives.
2. Employ appropriate problem solving methods, research techniques and practices with the intent of informing and resolving a specific tourism management problem.
3. Analyse and interpret data to draw conclusions and make recommendations, or propose strategies or solutions to a management problem.
4. Prepare a research report presenting their solution to a management problem that meets both industry standards and those required by the School of Leisure, Sport and Tourism.
5. Present, in a structured, professional manner, a verbal report on a management project.

Contribution to graduate profile

This subject, in conjunction with the prerequisite subject, this subject acts as a capstone for the Bachelor of Management in Tourism. It is designed to integrate the skills and knowledge acquired throughout the course and to give students the opportunity to demonstrate their ability to apply these to a practical tourism management situation. The subject contributes to the development of the students' professional skills by effectively placing them in a consultancy relationship with a particular tourism industry client, and requiring them to present a substantial professional report in both written and verbal forms. This report should suggest solutions relating to allocation of resources, given organisational constraints, for a real-life industry problem or issue

Teaching and learning strategies

Specific teaching strategies include predominantly independent project work, in consultation with an academic supervisor, with some lectures/workshops. Content for this subject will be supported by UTSOnline.

Content

• This subject follows on from the pre-requisite subject, Tourism Management Project 1
• Analysis of the project proposal from the pre-requisite subject, Tourism Management Project 1
• A supervisor is appointed to each student to oversee and guide the work
• Critical analysis of a specialised tourism issue
• Problem solving
• Data analysis and results presentation
• Professional report writing
• Professional presentation methods and techniques

Assessment

Assessment item 1: Project Report (Individual/Group)

Assessment item 2: Presentation (Individual/Group)