27306 Marketing of Leisure Services
6cpRequisite(s): 24108 Marketing Foundations
These requisites may not apply to students in certain courses.
There are also course requisites for this subject. See access conditions.
Undergraduate
This subject develops a comprehensive awareness of marketing in the leisure environment. It gives students the opportunity to develop applied skills in the construction of a marketing plan and the management of the marketing mix in the leisure industry.
Detailed subject description.
Access conditions
Note: The requisite information presented in this subject description covers only academic requisites. Full details of all enforced rules, covering both academic and admission requisites, are available at Access conditions and My Student Admin.
