Contact

Course inquiries
telephone (02) 9514 1222
UTS Service Desk

UTS International
telephone 1800 774 816 (in Australia)
telephone +61 3 9627 4816 (international)
email international@uts.edu.au

City campus
15 Broadway
Ultimo NSW 2007

Kuring-gai campus
Eton Road
Lindfield NSW 2070

University of Technology, Sydney
PO Box 123
Broadway NSW 2007
Australia
telephone +61 2 9514 2000

24412 e-Business Project

6cp
Requisite(s): 24408 e-Marketing Analysis and Strategy
These requisites may not apply to students in certain courses.
There are also course requisites for this subject. See access conditions.
Undergraduate

This subject involves applying knowledge gained to an electronic business problem faced by a firm. Students develop a project proposal defining the problem, and outlining the methodology for the investigation of the problem; prepare a critical literature review from secondary data sources; conduct a primary research project working with the client firm; produce a written report on the project; and conduct a seminar to present the key findings, conclusions and recommendations from the project. Students are expected to conclude the project with an executive briefing on the project to their client firms.

Detailed subject description.

Access conditions

Note: The requisite information presented in this subject description covers only academic requisites. Full details of all enforced rules, covering both academic and admission requisites, are available at Access conditions and My Student Admin.