In this subject, students are introduced to the new media industries. They examine a range of new media practices, and the challenges and opportunities for media producers in developing content for these emerging areas. Students are encouraged to explore ways in which traditional and new media are converging to create new types of content, practices and industries. Basic new media skills and techniques are covered in tutorials and workshops. They are realised in a small new media production exercise. The film and video component of this subject introduces narrative forms and genre. It teaches professional work practices and media production management at an introductory level. Students gain hands on experience in the tutorials and workshops with screen lighting technique and safety. Students develop their conceptual and technical skills through a small group-based production exercise.
This subject and Media Arts and Production 1 complement each other and are the foundation for the rest of the Media Arts and Production strands in film and video, sound and new media.
On completion of this subject students are expected to be able to:
Part 2 of the introduction to the broad range of media arts creative concepts and work practices covered in the MAP strand in the BA.
Introduction to basic creative techniques that will be developed in later subjects.
The subject is delivered in lecture/tutorial/workshop mode.
The lecture program is an audiovisual presentation for providing a focus for examining ideas, concepts and creative practices in the Media Arts. The tutorial component is the venue for discussion and critique and the development of projects. It is also the place for debriefing and feedback on work produced and is used to introduce technical and workshop activities. The workshops allow students to gain basic technical proficiency with lighting technology and convergent media softwares through short academically directed activities.
Objectives | a, b, c |
Value | 40% |
Due | Week 14 |
Task | Working in small groups to a production brief students produce a short script and five minute video exercise on a narrative theme. |
Assessment criteria |
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Objectives | a, d, f |
Value | 40% |
Due | Week 8 |
Task | Students develop a small project which explores convergence between traditional and new media. |
Assessment criteria |
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Objectives | e, f |
Value | 10% |
Due | Weeks 8 & 14 |
Task | Students develop, write and publish a short online essay work based upon a given media topic. |
Assessment criteria |
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Objectives | d |
Value | 10% |
Due | Week 4 |
Task | Students undertake a questionnaire that explores safety issues within the media industries. |
Assessment criteria |
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Students are expected to read the subject outline to ensure they are familiar with the subject requirements. Since class discussion and participation in activities form an integral part of this subject, you are expected to attend, arrive punctually and actively participate in classes. If you experience difficulties meeting this requirement, please contact your lecturer. Students who have a reason for extended absence (e.g., illness) may be required to complete additional work to ensure they achieve the subject objectives.
Attendance is particularly important in this subject because it is based on a collaborative approach which involves essential workshopping and interchange of ideas. Students who attend fewer than ten classes are advised that their final work will not be assessed and that they are likely to fail the subject.
Manovich, L. (2001). The language of new media. Mass.;London:MIT Press.
Stansberry, D. (1998). Labyrinths:the art of interactive writing. Belmont, CA:Wadsworth Pub. Co.
Murray, J. (1998). Hamlet on the Holodeck:The Future Of Narrative In Cyberspace. Cambridge:MIT Press.
Gifford, B. (2001). Out of the Past : Adventures in Film Noir. Jackson:University Press of Mississippi.
Ascher, S. & Pincus, P. (1999). The Filmmakers Handbook, A Comprehensive Guide for the Digital Age. New York:Plume.
Gillezeau, M., & Parsons, N. (Eds.). (2004). Hands on: a practical guide to production and technology in film, TV and new media. Sydney:Currency Press.
Kawin, B. (1992). How Movies Work. Berkeley:University of California Press.
Bordwell, D., & Thompson, K. (2001). Film art: an introduction (6th edition). New York: McGraw-Hill.
Vineyard, J. (1999). Setting up your shots:great camera moves every filmmaker should know.
Studio City:Michael Wiese Productions.
Mascelli, J. (1965). The five C's of cinematography:motion picture filming techniques simplified.
Hollywood : Cine/Grafic Pub.
Walter, M. (1995). In the Blink Of An Eye:A Perspective on Film Editing.
Los Angeles:Silman-James Press.