Subject level: Postgraduate
Result Type: Grade and marksRecommended studies: a basic knowledge of the range of qualitative and quantitative research methods used in leisure and tourism research and of a survey and statistical analysis package such as SPSS
This subject covers the selection of a research topic; the process of conceptualising research problems and asking research questions; reviewing the literature; selecting the appropriate research method; devising a research strategy; and preparing a research proposal. In the latter half of the semester, students work with an allocated supervisor to prepare their own research proposal to be executed in the Master's project subject or in the Arts Management research project subject.
On successful completion of this subject students should be able to:
The subject is designed for Master of Management (Tourism/Arts/Sport/Event Management) students. The goal is to work toward the production of a research proposal in preparation for the follwoing subject, Masters Project 2. The subject assumes a basic knowledge of social research techniques and their applications, as covered in the subject Applied Research Methods for Leisure, Sport and Tourism. This involves a familiarity with the range of qualitative and quantitative research methods used and familiarity with a statistical analysis package.
The subject is conducted as a series of seminars and workshops based on readings and case-studies. In the latter half of the semester students work with allocated supervisors to prepare their own research proposal. Content for this subject will be supported by UTSOnline.
Problem analysis and review of literature (Individual) | 40% |
This addresses objectives 1 and 2. | |
Research proposal (Individual) | 60% |
This addresses objectives 1-4. |
There is no single text - students will be required to read widely from among the items below, and from journals and monographs as needed.
Bertrand, I. (2004), Media Research Methods: Audiences, Institutions, Texts. New York: Macmillan.
Buckingham, A. & Saunders, P. (2004), The Survey Methods Workbook: From Design To Analysis. Cambridge: Polity.
Hewson, C. (2003), Internet Research Methods: A Practical Guide For The Social And Behavioural Sciences. London: Sage.
Lewis–Beck, M., Bryman, A.E. & Futing Liao, T. (2004), The Sage Encyclopedia Of Social Science Research Methods. Thousand Oaks CA: Sage.
Nardi, P.M. (2003), Doing Survey Research: A Guide To Quantitative Methods. Boston: Allyn & Bacon.