21864 Global Strategic Thinking

Subject level: Postgraduate

Handbook description

This subject is designed for serious academic study by business executives, senior managers, and practitioners who wish to apply high-level conceptual and critical thinking skills to global strategy and the process of achieving competitive superiority by transforming strategic vision into reality. The key issues covered are how to plan and execute the steps required to initiate new international business ventures, and how to meet the business challenges arising from international forces and technical innovation.