Designers fulfil the needs and desires of others through empathy. This subject explores notions of identity so that students can have more insight into their own background and more flexibility when trying to understand the backgrounds of others. Students examine changing senses of self and community in an age of globalised media and commerce using contemporary cultural studies perspectives. The subject also explores the politics of marginal and mainstream identities through a range of experiences and experiments. As a result, students become more adept at working with a range of competing and often incompatible stakeholder expectations.
Autumn semester, City campus
Spring semester, City campus