57023 Communicating with Publics

8cp
Graduate subject – Public Communication – 400 level

In this subject, students analyse the social construction of publics and organisation-public relationships. They study different models of public relations practice and draw on current theories about publics, audience and media to help them understand the development of strategies to communicate with internal and external publics. There is a strong focus on identifying the ethical implications of decisions, actions and outcomes in communicating with publics. Students are encouraged to participate in a discussion on approaches to empowering or influencing publics. The attitudes, knowledges, behaviours and issue positions of various publics are studied to enable students to assess how best to communicate with them. Students learn about different research strategies for understanding communicating with publics.

For detailed information, see the full subject description at:
http://www.hss.uts.edu.au/subject_descriptions/57023.pdf

Typical availability

Autumn semester, City campus
Spring semester, City campus

Fee information

2006 contribution for 2005/06 commencing Commonwealth-supported undergraduate students: $1,163.17
2006 amount for undergraduate domestic fee-paying students: $2,960.00
Subject EFTSL: 0.167
Note: The above fees are applicable in 2006 for 2005/06 commencing Commonwealth-supported and domestic fee-paying undergraduate students only. Pre-2005 Commonwealth-supported undergraduate students should consult the Student contribution charges for Commonwealth supported students webpage.
Not all students are eligible for Commonwealth supported places, and not all subjects are available to Commonwealth supported students. Other students (such as postgraduate students and international students) should refer to the Fees webpage.

Access conditions

Note: The requisite information presented in this subject description covers only academic requisites. Full details of all enforced rules, covering both academic and admission requisites, are available at Access conditions and My Student Admin.