UTS course code: C10059
UAC code: 601070
Testamur title: Bachelor of Design in Visual Communication
Abbreviation: BDesign Course fee: HECS (local); $8,250 per semester (international)
Total credit points: 192

Course aims
Course duration
Course program

Visual communication design involves the visual presentation of messages in an ever-expanding range of contexts. Designers are employed for their expertise and imagination in finding effective expression of the message. The message may need to instruct, direct, inform, entertain and/or persuade and its form may include text, image and/or sound generated digitally or by hand. The medium of the message may be static or dynamic.

Course aims

The Visual Communication course aims to prepare students for this diversity. It invites them to aspire to the highest level of professional practice and to take an imaginative and constructively critical approach to their own work. This course encourages students to be responsible for developing their creative abilities and to be aware of the broader cultural, social and political impact of design. Visual Communication studies focus on an understanding of the way the design process is formed or mediated by the contemporary sociopolitical framework within which it occurs.

The subjects in this course actively promote conceptual skills and design processing in the context of communication, over merely technical skills. This emphasis is found throughout the course, structured as it is to allow students to focus, particularly in its second half, on areas of interest to them.

Course duration

This course is offered on a four-year, full-time basis. Students may study this program part time after consultation with the Director of Program.

Course program

Spring semester
87665 VC Project: The Community 6cp
855xx Design Studies subject¹ 6cp
xxxxx Elective² 6cp
plus one subject from the following
87639 VC Technology: Advanced Web Media 6cp
87649 VC Technology: Advanced Interactive Media 6cp
87659 VC Technology: Advanced Video Media 6cp
87669 VC Technology: Digital Photo Media 6cp

Spring semester
87880 VC Major Project 24cp

Footnotes:
1. Refer to the Design Studies subjects.
2. A total of 24 credit points of electives are to be completed during Years 2 and 3.

Subjects available for non-Visual Communication students

All Visual Communication core subjects are potentially available as electives to non-Visual Communication students subject to adequate space in classes; selection criteria and/or prerequisites also apply. Seek academic advice from the Director of Program.